When the New Orleans Saints and the Louisiana Spanish Network announced they had entered into a multi-year agreement for all Saints preseason, regular season and playoff games, the partners knew they would need strong marketing to build the network and Hispanic fan base. espÑOLA joined the team, and now we’re calling the plays on marketing and sponsorship development.
“We are very proud to have the exclusive Spanish radio rights of the New Orleans Saints on the Louisiana Spanish Network,” said Juan Carlos Ramos, majority partner of the Louisiana Spanish Network and publisher of El Tiempo New Orleans. “Through our radio signal on WGSO 990 AM, thousands of Spanish speaking fans will be able to follow the excitement of Saints football, which will be celebrating their 50th season. Our goal with espÑOLA is to grow the network and attract new fans season after season and providing them with an unparalleled listening experience, thus continuing and contributing to the growth of the Spanish speaking football base through our programming and promotions.”
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